Ecosystem Assessment and Strategy
The Power to Partner Better
The Power of Partnering's Ecosystem Assessment and Strategy service is a comprehensive evaluation of your existing partnering ecosystem and a roadmap for success. We use a principles-based framework to assess your current state, identify areas for improvement, and develop a strategy to achieve your partnership goals.
Our assessment covers all aspects of partnering, including:
Partner strategy: We help you to develop a clear and concise partner strategy that is aligned with your overall business goals.
Partner selection: We help you to identify and qualify the right partners for your business.
Partner engagement: We help you to develop and implement effective partner engagement programs.
Partner performance: We help you to measure and track the performance of your partner programs.
In addition to our standard assessment, we also offer specialized assessments for specific industries and partner ecosystems. For example, we have a dedicated assessment for technology companies that are looking to partner with channel partners.
Here are some of the benefits of working with us for an Ecosystem Assessment and Strategy:
Uncover hidden opportunities: Our assessment will help you to identify new opportunities to partner and grow your business.
Improve partner performance: We can help you to improve the performance of your existing partner programs.
Reduce costs: By streamlining your partner operations, you can reduce the costs associated with partnering.
Increase revenue: By improving your partner performance and expanding your partner network, you can increase revenue from partner sales.
Accelerate growth: Our assessment can help you to accelerate your growth through partnering.
If you are ready to grow your business through partnering, then our Ecosystem Assessment and Strategy service is essential. Contact us today to learn more about how we can help you set and achieve your goals.
Partnering Strategies
Nearbound
Nearbound is a go-to-market strategy that leverages the power of your ecosystem. It focuses on partnering with companies that your buyers already trust, such as channel partners, technology partners, and referral partners. Nearbound partnerships can help you to reach new customers, expand into new markets, and accelerate your growth.
Ecosystem-led
Optimize your collaboration with a network of partners that can help you to reach new customers, expand into new markets, and accelerate your growth. An extension of Product-led growth, an Ecosystem-led approach can help you to improve your products and services, reduce costs, and gain a competitive advantage.
Co-Sell
Effective co-selling strategies allow you and your partners to jointly pitch aligned technology and services offerings to meet the needs of your customers. By working together, you can offer your customers a more comprehensive solution and increase your chances of closing deals.
Hyperscaler Marketplace
Reach new customers, expand your sales, and accelerate your growth by partnering with a hyperscaler marketplace. We help companies of all sizes to build and manage successful partnerships with hyperscalers such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP).